Due to a Non-Disclosure Agreements, the information on this project is limited. Home Depot Next Gen
The Tiger Team is a diverse group of experts assembled to tackle a specific project, need, or event. Their purpose is to investigate, solve, build, or recommend solutions for unique challenges. At The Home Depot, the concept of creating specialized teams was groundbreaking. As the UX Director, I led the initiative to establish our first-ever phase of Design Thinking principles, a problem-solving framework grounded in empathy and a deep understanding of the customer.
I emphasized the importance of understanding consumer needs throughout the customer journey, from awareness to decision-making within the sales funnel. By fostering collaboration among team members and guiding our approach with a user-centric focus, we were able to uncover valuable insights that shaped our design process.
Below are some of our most recent works, showcasing various components and modules designed for customer-facing category pages. This initiative not only enhanced our products but also set a precedent for future collaboration and innovation within the organization.
Discovery Feedback
To align on our teams wants and pain points we open-mindedly approached each problem with the right questions curious to learn new things with a non-bias towards learning by doing and experimenting within structured workshops documented using Podio, where we categorized lists of all desired widgets/patterns
Reconstructing
a Hero Interface
Questions we asked along our Journey:
1 – What problem do we think it solves for the customer?
2 – What business problem, do we use it to solve?
3 – How do people actually use it? (Data?)
4 – How is it built today? (Execution)
5 – How would it ideally be built?
Landscaping
Inside 12 Grid
Visual explanation/representation of a complex product/ideas.
Provide breath of assortment/category. Additional adding SEO value.
Orchestrating
a Dynamic Pattern Library
While we were Defining our components, we knew we had to achieve a few goals. Mostly to clearly communicate the purpose of each component; While also establishing a clear relationship between modules providing examples of how they are to be used with-in the product.
Making a
Pattern Library Usable
Finally, we wanted to make our experience delightful and memorable a complete interactive story for our customer no matter the device. Realistically that is our “secret sauce” – the magical appeal that keeps it all together.
